Streamers

Amazon Music Introduces Maestro: AI-Powered Playlist Creation

19-Apr-2024
Amazon Music Introduces Maestro: AI-Powered Playlist Creation

By: CE Critic - Buy Better Tech

Amazon Music is expanding its feature set with the introduction of Maestro, an AI-powered playlist generator. This new tool, currently in beta testing for select U.S. customers, aims to revolutionize the way users create and discover personalized playlists.

What is Maestro?

Maestro is an artificial intelligence (AI) system designed to generate playlists based on user-provided prompts. These prompts can be as simple or creative as desired, ranging from textual descriptions, emojis, emotions, activities, or sounds. Maestro then interprets these prompts and curates a unique playlist tailored to your request.

How to Use Maestro

  1. Update your Amazon Music app: Ensure you are running the latest version of the Amazon Music mobile app for iOS or Android.
  2. Locate Maestro: Beta testers will find Maestro either directly on their home screen or within the "plus" icon used for creating new playlists.
  3. Provide a prompt: Type or speak your playlist idea. Get creative! Consider prompts like:
    • ? and eating
    • Make my a genius
    • Myspace era hip-hop
    • Music my grandparents made out to
  4. Click "Let's go!": Maestro will generate your playlist.
  5. Save and share: If you like what you hear, save your playlist and share it with friends.

Important Notes:

  • Maestro is in beta; the AI may not always interpret your prompts perfectly on the first attempt. Experiment with wording to achieve your desired results.
  • Amazon has implemented safeguards to filter out offensive or inappropriate prompts.

Availability

Maestro is currently in a limited beta phase for select U.S. customers across Amazon Music's Free, Prime, and Unlimited subscription tiers. Here's the breakdown:

  • Amazon Music Unlimited: Instant access to full playlists with saving capabilities.
  • Prime and Free Tiers: 30-second previews with the option to save.

Amazon intends to expand Maestro's availability over time.

AI in the Music Streaming Landscape

Amazon Music is not alone in utilizing AI for music personalization. Here's how other major platforms are using AI:

  • Spotify: Spotify's recently announced AI DJ feature blends commentary with personalized song selections, mimicking a radio DJ experience.
  • Apple Music: Apple Music uses AI algorithms for its personalized mixes and recommendations, though not to the same extent of prompt-based playlist creation.
  • Tidal, Deezer, Qobuz: These services primarily employ AI to enhance music recommendations and search functionality.

The Future of AI in Music

Maestro's launch highlights the growing role of AI in music streaming services. AI-powered features offer exciting possibilities for music discovery, personalization, and the overall listening experience. As AI technology continues to evolve, we can expect even more innovative and intuitive ways to interact with our music libraries.

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