By CE Critic - Buy Better Tech
HARMAN, a key player in connected technologies, has exciting news for music enthusiasts and tech lovers alike. The company, a wholly-owned subsidiary of Samsung Electronics Co., Ltd., has officially acquired Roon, a leading music management, discovery, and streaming platform.
Elevating the Audio Experience
Roon is renowned for its music player platform, designed for enthusiasts seeking an unparalleled audio experience. Boasting a rich interface for seamless music exploration, compatibility with a wide array of audio devices, and an advanced playback engine for optimal sound quality, Roon has become a go-to choice for those passionate about music.
Dave Rogers, President of the Lifestyle Division at HARMAN, expressed the company's pride in creating exceptional audio experiences. "The team at Roon shares our passion in bringing exceptional sound and connectivity to music lovers as they browse, discover, and listen at home and on the go," Rogers said. The acquisition is poised to bolster HARMAN's engineering capabilities and provide an even more immersive audio journey for consumers worldwide.
Roon's Independence and Growth
Roon will continue to operate as a standalone business under HARMAN, maintaining its existing team and operations. The commitment to serving and expanding Roon's community of device partners and customers remains unchanged. This collaboration aims to deliver personalized audio experiences across a diverse range of products and platforms.
Aligned with its 'work with all' strategy, HARMAN is dedicated to growing Roon's open device ecosystem, collaborating with over 160 audio brands and supporting over 1000 high-performance devices. The acquisition ensures that Roon's commitment to its community and its exceptional UI/UX design expertise will flourish.
A Visionary Partnership
Enno Vandermeer, CEO of Roon, expressed excitement about joining HARMAN, a visionary company leading the audio industry. "By combining forces with HARMAN, Roon gains the incredible scale, resources, and reach of a global technology leader," Vandermeer stated. The acquisition enables Roon to maintain its independence while benefiting from the support needed to invest in business growth and future endeavors.
Seamless Transition for Users
For current Roon users, the transition remains seamless. All subscriptions, including monthly, annual, and lifetime plans, will continue without interruption. Trials will proceed, billing processes remain unchanged, and the Roon community site will remain the hub for discussions. Supported audio products will maintain compatibility, with a commitment to certifying new Roon Ready and Roon Tested products from various brands.
A New Chapter for Roon
The acquisition marks an exciting chapter for Roon, allowing the company to expand its vision with the support and momentum provided by HARMAN. The move signifies a promising future for Roon and its dedicated community, ensuring that enthusiasts can continue to enjoy an exceptional music experience.
In closing, Roon expressed gratitude to its users, acknowledging the support received throughout the journey. The acquisition sets the stage for Roon to continue pushing boundaries and delivering extraordinary audio experiences for years to come.
