By CE Critic - Buy Better Tech
Sony is making waves in the TV market with its latest announcement – the 2023 Bravia A75L OLED 4K TV. With this new release, Sony aims to deliver the same high-end picture quality found in its premium Bravia A80L but at a significantly lower price point. Could this be the best value OLED TV of 2023? Let's dive into the details.
Price and Preorders
The Bravia A75L will be available in two screen sizes, 55 and 65 inches, with price tags of $1,600 and $2,000, respectively. These prices are up to $500 less than their A80L counterparts, making Sony's incredible OLED TV picture quality accessible to a wider audience. Preorders are expected to commence in early October.
However, it's essential to note that if you're in the market for a new TV right now, it's worth checking Sony's or Amazon's current pricing for the Bravia A80L. At the time of writing, the 55-inch A80L matches the A75L's $1,600 price tag, while the 65-inch A80L is even more affordable at just $1,800 ($200 less than the A75L).
Key Differences: Sound, Design, and Google Assistant
What sets the A75L and A80L apart? The primary distinctions lie in sound quality, design, and Google Assistant integration. The A80L boasts Sony's Acoustic Surface Audio+, featuring three actuators on the OLED panel and two built-in down-firing subwoofers. In contrast, the A75L utilizes Acoustic Surface Audio (without the plus sign), which consists of two OLED panel actuators and two full-range bass reflex speakers. This translates to superior low-end bass and more accurate sound reproduction in the A80L.
Design-wise, the A80L sports an adjustable three-way stand, allowing you to customize the TV's height based on your setup. On the other hand, the A75L adopts a one-size-fits-all approach with a fixed set of blade-style legs.
As for voice control, the A80L comes equipped with Google TV and built-in Google Assistant. You can simply say "Hey, Google" to activate voice commands, and the TV's internal microphones will pick up your voice. The A75L, however, requires you to use the included remote for Google Assistant interaction.
Feature-Packed OLED TVs
Both the A75L and A80L offer an impressive array of features that align with the expectations of 2023 TV enthusiasts. They support Dolby Vision, HDR10, HLG, Dolby Atmos, DTS, HDMI ARC/eARC, variable refresh rate (VRR), auto low-latency mode (ALLM), 120Hz native refresh rate, and four HDMI 2.1 ports (two of which support the full 48Gbps bandwidth of HDMI 2.1).
While we haven't tested these TVs yet, we've previously reviewed the Sony 2022 Bravia A80J, the immediate predecessor to the A80L, and were thoroughly impressed. Given that the A80L's successors, the A80L and A75L, are expected to be even better in some aspects, our optimism remains high.
Competitive Pricing
The A75L's competitive pricing, in particular, positions it as a strong contender in the OLED TV market. It's approximately $500 cheaper than the A80L, making it an attractive choice for budget-conscious consumers. While the A80L's recent price cut may raise questions about the A75L's long-term pricing strategy, it's worth keeping an eye out for potential Black Friday deals and discounts, as Sony may offer room for further savings.
The Bottom Line
Sony's introduction of the A75L OLED 4K TV is a significant move to bring premium OLED picture quality within reach of a broader audience. With its impressive features and accessible pricing, it has the potential to be the best value OLED TV of 2023. As we await official reviews and the CE Critic score, it's clear that Sony is aiming to set a new standard for OLED TVs in terms of affordability and performance.
CE Critic Score: [Anticipated CE Critic Score]
The CE Critic score for the Sony Bravia A75L OLED 4K TV is highly anticipated, reflecting our optimism about its performance and value in the OLED TV market.
